Visibility Architecture · Case study on request
Architecture meets distribution.
This is how your brand becomes readable for AI.
Architecture first, then reach. We build your topic cluster, publish in four B2B magazines and make you citable in Google, ChatGPT and Perplexity.
Four B2B trade magazines · ISSN-registered · crawler-open
01 · Editorial
From content marketing to knowledge architecture
AI systems do not index pages. They model knowledge graphs. What counts is semantic coherence, entity relationships, topical authority and knowledge consistency. More content alone does not fix that. You need a layer above it: architecture that defines what your brand stands for in a topic field.
Visibility is no longer retrieved. It is constructed.
Dr. Aly Sabri · Co-Founder & Chief Strategy Officer, Planeed
02 · Technology
Visibility is shifting. Structurally.
AI systems no longer score brands as a pile of pages, but as entities in a knowledge space. If you are not clearly placed in that space, you do not show up in answers. Architecture without distribution stays theory: ISSN trade magazines, verified readers and the MBF Media Newsletter make knowledge architecture solid.
Trust
82%
of B2B decision-makers trust editorial media for purchase decisions.
Edelman-LinkedIn Trust Barometer 2024Search volume
−25%
Search volume by 2026 via AI chatbots and virtual agents.
Gartner press release, February 2024GEO effect
+40%
more visibility in AI answers through structured citations (GEO).
Princeton University · ACM KDD 202403 · Reach
Distribution that proves the architecture.
Four ISSN trade magazines (cloudmagazin, SecurityToday, MyBusinessFuture, Digital Chiefs), verified readers and the MBF Media Newsletter with around 23,500 B2B subscribers. Every qualified read: 30 seconds of reading time or 50 percent scroll depth. Make-good on all packages.
MBF Media Newsletter: over 29 % open rate, 8 to 10 % CTR. Four B2B titles in the network, editorially independent, listed in Google News and open to GPTBot, ClaudeBot, PerplexityBot and GoogleOther.
04 · Signal network
Architecture × Distribution
Three steps. Two disciplines. One shared outcome: your brand is located in the AI knowledge space and cited repeatedly. Brand and people reinforce each other as entities.
Architecture
Define the topic cluster
Brand entity, strategic topics and subtopics as semantic nodes. Clear knowledge structure instead of fragmented output.
Production
Multi-touch series
Editorially refined, GEO- and SEO-optimized, ISSN-citable
-
Google and SEO
Indexed and listed in Google News
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AI search
ChatGPT, Perplexity, AI Overviews
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MBF Media Newsletter
Around 23,500 newsletter subscribers from business and IT
-
Verified readers
30 sec. or 50 % scroll
-
Trusted Voices
People as entities of their own
-
Entity-Graph
Brand and person reference each other
Authority in the AI graph
Repeated citations from ISSN third-party sources strengthen the entity signal
This is what it looks like in practice
A topic cluster on Zero Trust is distributed across four touchpoints via SecurityToday and cloudmagazin, with a newsletter push to around 23,500 newsletter subscribers from business and IT. Six weeks later the brand shows up as a cited source in ChatGPT answers on “Zero Trust implementation in mid-market”. Before that: no hit in the AI answer.
05 · Discoverability
Discoverable when decision-makers look for answers.
Editorially strong pieces with clear topic coherence become reliable sources – citable exactly when decision-makers ask ChatGPT or Perplexity about your topic. SEO indexing in 24 to 48 hours. First AI citations build over four to eight weeks.
One piece, many channels. The same editorial substance reaches your audience where they read, search and share.
- AI search
LinkedIn
Instagram
Facebook- MBF Media Newsletter
- Trade magazine network
06 · Deep dive
Your brand becomes an entity. Your people too.
AI systems read people as their own entities, with role, topics and verifiable evidence. planeed for Experts builds the context graph. Trusted Voices on Digital Chiefs is the editorial home and the distribution in the network.
The graph
planeed for Experts
Expert entity mapping, claims and evidence, topic ownership. A name becomes a structured expert entity that AI systems can place.
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02The home
Trusted Voices
Curated expert profile with editorial context, linked publications and distribution across the magazine network.
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03Impact
AI visibility
Visible in Google, ChatGPT and Perplexity. One article makes your brand citable.
View →
04Programme
B2B publishing
Four trade magazines cover your topic from four perspectives. With guaranteed reach.
View →
From the magazines
Pieces the way decision-makers read them.
cloudmagazin
MyBusinessFuture
Digital Chiefs
SecurityToday
cloudmagazin
cloudmagazin
Digital Chiefs
MyBusinessFuture
Digital Chiefs
SecurityTodayReferences
What clients and industry insiders say
“Always competent, on the pulse of the market, technologically strong and with deep market expertise (in our case IT).”
Jakob Rinkewitz
Director Business Development & Marketing, enthus GmbH
“The team always had good ideas that helped us deliver our projects successfully.”
Melanie Riedel
Teamlead Marketing & Inside Sales, Prodware Deutschland AG
“Short response times, quick grasp of changing conditions, high flexibility.”
Dr. Ronald K. Wiltscheck
Editor-in-Chief, IDG Tech Media / Foundry
“Co-creation approach, transparency in reporting, goal-oriented, drive to close. Collaboration at eye level.”
Nils Lühe
Head of Communications & Marketing, VINCI Energies / Axians
“Deep immersion in the topic led to discussions at eye level.”
Steffen Henke
Head of Digital Communications, DHL Group
Entry points
One model, three entry packages
From citable reference to lead track. You start at the tier that fits goal and budget. Packages from EUR 890 net per touchpoint. Make-good guarantee on verified readers.
For GEO entry
Foundation
890 € net
- 1 native trade article, editorially refined
- SEO plus GEO/AEO, indexing, homepage placement
- 12 months of maintenance, at least 24 months online
Guaranteed indexed and citable.
For PR teams
Resonance Proof
2,490 € net
- 1 trade article, built AI-ready
- Premium distribution via the media network
- Report with reading time and engagement
From 1,200 verified readers, with make-good guarantee.
For demand-gen teams
Topic Ownership
4,990 € net
- 1 trade article plus Key-Facts-Box
- CTA integration with UTM, premium distribution
- Extended report with reader numbers, clicks and CTR
From 2,500 verified readers, with make-good guarantee.
For agencies: 15 % agency commission, white-label possible·All prices net
FAQ
What decision-makers really want to know
How fast does the brand show up in AI answers?
SEO indexing takes 24 to 48 hours. First citations in ChatGPT, Perplexity and Google AI Overviews build over four to eight weeks because models integrate new sources step by step. The effect is cumulative: the more citable articles with clear topic coherence, the more often the brand is named as a source.
What does topic architecture add if we already have a blog?
Owned blogs rank in Google and are often weakly valued as sources by AI systems. ISSN-registered trade magazines are editorially independent, listed in Google News and open for Google and AI search systems. Architecture ensures external publications reinforce each other semantically instead of existing in isolation.
How is measurable reader quality defined?
A verified reader counts at 30 seconds dwell time or 50 percent scroll depth. We count active reading – not mere page loads.
What does a setup cost?
We work in three tiers: Foundation from EUR 890 net per article with SEO and GEO optimization, Resonance Proof from EUR 2,490 with guaranteed verified readers and newsletter push, Topic Ownership from EUR 4,990 with CTA tracking and business intelligence. Topic clusters are budgeted individually based on the number of touchpoints.
How strict is the separation between editorial and advertising?
Strict. Our magazines are ISSN-registered and editorially independent. Sponsored content is labeled transparently; editorial pieces run through the editorial board, not the sales team. That separation is the condition for AI systems to treat us as a citable source.
What does the make-good guarantee cover?
If the agreed reader target is missed, we extend distribution at our cost until the promised volume is reached.
Who stands behind it
Your direct contacts for architecture and reach.
CEO
Tobias Massow
CEO of Evernine Media. Previously more than ten years in B2B tech marketing and publishing for DACH IT brands. Owns the publishing model of architecture, editorial and reach operationally and is the contact for clients and partners.
LinkedIn →
CEO planeed
Bernhard Liebl
CEO of planeed, the SaaS platform for Semantic Brand Architecture. Structures communication around strategic entities and turns content, channels and campaigns into measurable authority and AI-ready brand data.
LinkedIn →Evernine Media GmbH · Munich
Independent B2B publisher with 7 magazines in the network, including four ISSN trade magazines (cloudmagazin, MyBusinessFuture, SecurityToday, Digital Chiefs), around 23,500 B2B subscribers and GEO/AEO-optimized distribution. Make-good guarantee on verified readers. We publish for tech brands from DACH and Europe.
· Semantic Brand Architecture
Architecture plus distribution.
Let's plan your setup.
Media kits show magazines, audiences, packages and prices. Or book a meeting directly. Case study and success story on request.
Agencies: 15% commission · from EUR 890 net