Native advertising
Trade article instead of banner. Readers instead of impressions.
We place your topics as editorial articles in ISSN-registered trade magazines – with guaranteed reach among qualified B2B decision-makers.
Four B2B trade magazines
01 · Editorial
Your topic becomes a specialist article.
We find the right magazine and the strongest editorial angle – IT infrastructure, cybersecurity, digitalization, HR, logistics or finance. Your content is SEO-optimized, fact-enriched and shaped to convince in an editorial environment: real editorial quality with original research and clear reader value.
02 · Technology
What we mean by read.
No inflated numbers. Verified reader quality means: 30 seconds of reading time or 50% scroll depth. Nothing else counts. Our magazines stay open for AI crawlers – while 71% of top publishers block retrieval bots (BuzzStream / Press Gazette, 2025).
Make-Good
make-good guarantee. If the agreed reader target is not reached, we extend the campaign at no extra cost – until the number is met.
Business Intelligence
Company identification optional. Shows which companies read your article – usable for your sales team.
Permanently indexed
Permanently online and citable. Google indexes it; AI systems can use the article as a source. SEO value compounds over time.
03 · Reach
Distribution and newsletter that reach decision-makers.
Premium placement in the media network around Handelsblatt, Manager Magazin and WiWo. From Resonance Proof, your piece also appears in the monthly MBF Media Newsletter to around 23,500 newsletter subscribers from business and IT. Transparent dashboard with verified readers, reading time and engagement. Source: MBF Media Newsletter, week 08 / February 2026.
04 · Signal network
A specialist article that feeds a network.
From topic idea to measurable visibility: editorial, magazines, distribution and reporting fit together.
Start
Your topic
Message, expertise, product
Refinement
Editorial refinement
Your premium content in up to 7 ISSN-registered magazines
-
Google and SEO
Visible in classic search
-
AI search
Citable for AI answers
-
MBF Media Newsletter
Around 23,500 newsletter subscribers from business and IT
-
Reading recommendations
Served on premium publishers
-
4 languages
German, English, French and Spanish
-
Shareable content
Strong enough for your own channels
Topic authority
Many signals become lasting visibility
05 · Discoverability
Present when your audience looks for inspiration and answers.
Editorially strong articles become solid sources – citable exactly when ChatGPT or Perplexity is asked about your topic.
One article, many channels. The same editorial substance reaches your audience where they read, search and share.
- AI search
LinkedIn
Instagram
Facebook- MBF Media Newsletter
- Trade magazine network
From the magazines
Articles the way your audience reads them.
cloudmagazin
Digital Chiefs
MyBusinessFuture
SecurityToday
cloudmagazin
Digital Chiefs
MyBusinessFuture
SecurityToday
cloudmagazin
Digital ChiefsReferences
What our clients say
“Co-creation approach, transparency in reporting, goal-oriented, drive to close. Collaboration at eye level.”
Nils Lühe
Head of Communications & Marketing, VINCI Energies / Axians
“Deep immersion in the topic led to discussions at eye level.”
Steffen Henke
Head of Digital Communications, DHL Group
“Always competent, on the pulse of the market, technologically strong and with deep market expertise (in our case IT).”
Jakob Rinkewitz
Director Business Development & Marketing, enthus GmbH
“Short response times, quick grasp of changing conditions, high flexibility.”
Dr. Ronald K. Wiltscheck
Editor-in-Chief, IDG Tech Media / Foundry
“The team always had good ideas that helped us deliver our projects successfully.”
Melanie Riedel
Teamlead Marketing & Inside Sales, Prodware Deutschland AG
Entry points
Starting from €890
Three packages, one logic: more distribution means more guaranteed verified readers.
For GEO entry
Foundation
890 € net
- 1 Evergreen-trade article
- SEO-optimised and AI-ready
- Lasting indexing
- 1 backlink included
Indexing guaranteed
Most popular package
For PR teams
Resonance Proof
2,490 € net
- Everything in Foundation
- Premium distribution
- From 1,200 verified readers
- make-good guarantee
- Newsletter to around 23,500 newsletter subscribers from business and IT
- Transparent dashboard
From 1,200 verified readers guaranteed
For demand-gen teams
Topic Ownership
4,990 € net
- Everything in Resonance Proof
- Executive summary and CTA
- From 2,500 verified readers
- CTA-Click-Tracking
- Business Intelligence
From 2,500 verified readers guaranteed
For agencies: 15% agency commission, white-label possible·All prices net·Request partner terms
What you should know
What makes reader quality measurable?
A verified reader counts at 30 seconds dwell time or 50 percent scroll depth. We count active reading – not mere page loads.
Do I have to supply the content myself?
No. You can supply your own content for editorial polish, or our editors write the article from a briefing. Both options are included in all packages.
How does distribution work?
Your article is placed in the editorial environment of premium business media such as Handelsblatt, Manager Magazin and WiWo. Distribution starts after publication and runs until the agreed reader number is reached.
What happens if the reader target is not reached?
If the agreed reader target is missed, we extend distribution at our cost until the promised volume is reached.
Does the article stay online permanently?
Yes. Every article stays permanently indexed in the magazine, is crawled by Google and can be used as a source by AI systems such as ChatGPT and Perplexity. SEO value compounds over time.
Native advertising.
Magazine, package and reach at a glance.
We show you which trade magazine works best for your article and which package fits your topic. Request a media kit or book a meeting – both in under a minute.
Agencies: 15% commissionRequest media kit
B2B and B2C media kits lead to the matching request form.
Prefer to talk? Book a meeting