Content Distribution
Content, der ankommt.
Your best specialist article is worthless if nobody reads it. Our premium distribution places it where IT decision-makers already read – with guaranteed reader quality.
Four B2B trade magazines
01 · Editorial
Magazine publication as foundation.
Your trade article is editorially refined, SEO-optimized and published in one of our four B2B magazines. ISSN-registered, listed in Google News, permanently indexed. Citable for AI search systems such as ChatGPT and Perplexity – and the base for every further distribution.
02 · Technology
Why premium distribution delivers measurably more.
Display and social deliver impressions. We measure reader quality and build lasting value: CPC, SEO and AI visibility work together.
CPC
0,10–0,50 € im Premium network. A fraction of LinkedIn or display (typically EUR 5–15). Curated delivery in the editorial environment of Handelsblatt, Manager Magazin and WiWo.
SEO value
Permanently indexed. The article stays permanently online, is crawled by Google and grows as a citable reference – not gone in hours, but permanently discoverable.
AI visibility
GEO and AEO built in. Structured for crawlers, open for AI search systems. Your brand becomes a source when decision-makers look for answers in ChatGPT and Perplexity.
03 · Reach
Read where B2B decision-makers decide.
Premium network with CPC between EUR 0.10 and 0.50, plus newsletter and social from Resonance Proof. Editorial vs display engagement factor: IPG Media Lab / Sharethrough. More than 120 brands in the network.
04 · Signal network
Three channels, one distribution system.
From magazine publication through premium networks to newsletter and social: every step feeds signals that work for your brand.
Start
Your trade article
Topic, expertise, message
magazine publication
ISSN trade magazine
Editorially published in up to 7 ISSN-registered magazines
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Google and SEO
Permanently indexed and discoverable
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AI search
Citable for ChatGPT and Perplexity
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MBF Media Newsletter
Around 23,500 newsletter subscribers from business and IT
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Premium network
EUR 0.10–0.50 CPC on business media
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Social and LinkedIn
Targeted extra reach from Resonance Proof
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Make-Good
Distribution until the reader target
Verified readers
Measurable reach instead of hope impressions
05 · Discoverability
Present when your audience looks for inspiration and answers.
Distribution does not end with the click. Editorially strong articles stay citable as solid sources – exactly when ChatGPT or Perplexity is asked about your topic.
One article, many channels. The same editorial substance reaches your audience where they read, search and share.
- AI search
LinkedIn
Instagram
Facebook- MBF Media Newsletter
- Trade magazine network
From the magazines
Articles the way your audience reads them.
cloudmagazin
Digital Chiefs
MyBusinessFuture
SecurityToday
cloudmagazin
Digital Chiefs
MyBusinessFuture
SecurityToday
cloudmagazin
Digital ChiefsReferences
What our clients say
“Co-creation approach, transparency in reporting, goal-oriented, drive to close. Collaboration at eye level.”
Nils Lühe
Head of Communications & Marketing, VINCI Energies / Axians
“Deep immersion in the topic led to discussions at eye level.”
Steffen Henke
Head of Digital Communications, DHL Group
“Always competent, on the pulse of the market, technologically strong and with deep market expertise (in our case IT).”
Jakob Rinkewitz
Director Business Development & Marketing, enthus GmbH
“Short response times, quick grasp of changing conditions, high flexibility.”
Dr. Ronald K. Wiltscheck
Editor-in-Chief, IDG Tech Media / Foundry
“The team always had good ideas that helped us deliver our projects successfully.”
Melanie Riedel
Teamlead Marketing & Inside Sales, Prodware Deutschland AG
Entry points
Distribution from EUR 890
Three packages, one logic: more distribution means more guaranteed verified readers.
For GEO entry
Foundation
890 € net
- 1 evergreen trade article
- SEO-optimised and AI-ready (GEO/AEO)
- Permanent indexing in Google and AI search
- 1 Backlink included
- Citable reference in an ISSN magazine
Indexing guaranteed
Most popular package
For PR teams
Resonance Proof
2,490 € net
- Everything in Foundation
- Premium network distribution
- From 1,200 verified readers guaranteed
- make-good guarantee
- MBF Media Newsletter to around 23,500 newsletter subscribers from business and IT
- Campaign report with reading time and engagement
From 1,200 verified readers guaranteed
For demand-gen teams
Topic Ownership
4,990 € net
- Everything in Resonance Proof
- From 2,500 verified readers guaranteed
- Executive summary and CTA in the article
- CTA-Click-Tracking
- Business intelligence: company identification
From 2,500 verified readers guaranteed
For agencies: 15% agency commission, white-label possible·All prices net·Request partner terms
What you should know
What is content distribution?
Content distribution means the targeted spread of trade articles through editorial channels. At MBF Media that means: your article is published in an ISSN-registered trade magazine and delivered via premium networks around Handelsblatt, Manager Magazin and WiWo to B2B decision-makers.
How is this different from social media ads?
Social media ads deliver impressions – whether anyone actually reads your content stays unclear. In our distribution, measurable reader quality counts: 30 seconds of reading time or 50% scroll depth. The article also stays permanently indexed and is cited by AI search systems as a source.
How does the make-good guarantee work?
If the agreed reader target is missed, we extend distribution at our cost until the promised volume is reached.
Which magazines are available?
Four B2B trade magazines under the MBF Media umbrella: cloudmagazin (cloud, SaaS, IT infrastructure), SecurityToday (cybersecurity, IT security), Digital Chiefs (C-level, strategy, management) and MyBusinessFuture (AI, HR, finance, industry). Each magazine has its own editorial focus and SEO profile. The full network comprises 7 magazines.
Can agencies book content distribution too?
Yes. Agencies receive a 15% agency commission on the overall project. All packages are white-label capable – you stay in front, we run in the background. Reporting and campaign reports can be passed straight to your end clients.
What is a verified reader?
A verified reader counts at 30 seconds dwell time or 50 percent scroll depth. We count active reading – not mere page loads.
Start content distribution.
Media kits show magazines, audiences, packages and prices. In 15 minutes we clarify which distribution package fits your topic – or you book a meeting directly.
Agencies: 15% commission