Four specialist magazines and one business newsletter. Your brand appears editorially where CIOs, executive management and IT and security decision-makers do their research. Every placement starts with a guaranteed minimum readership.
Reach
235,000+visits per month across the network
Newsletter
~23,500newsletter subscribers from business and IT
Owned Reach
30,000+across all owned channels
Model
Make-Goodverified readers, guaranteed
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Chapter 01 · The model
01
The model, side by side
You care about impact - not impressions.
You want impact for your content. Classic media buying is billed in impressions; whether anyone reads remains open. At MBF Media, only the proven reading session counts, and the performance risk sits with the publisher.
ClassicImpression
The ad is displayed. Nothing more is assured. After the campaign ends, the content fizzles out, and the advertiser carries the risk.
MBF MediaVerified reader
A reader only counts after 30 seconds of reading time or 50 percent scroll depth. If the contractually assured minimum number of readers is not reached, we redeliver at no extra cost.
What this means for agencies
You pass a reliable number on to your client: one briefing, one approval, dashboard reporting, white-label on request. 15 percent agency commission on media services.
What this means for your brand
Your message appears as an editorial trade article where your buyers do their research, with a guaranteed minimum readership and measurable engagement in the reporting.
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Key figures at a glance
Plannable reach, over 10 years of publishing experience.
Every distribution placement starts with a contractually guaranteed minimum reader number and is delivered to the right B2B IT audience through curated channels. The article remains indexed after the campaign window and continues to build reach.
Magazines
235,000+Visits per month
Reach from four established B2B IT specialist titles with four weeks of featured presence, twelve months of editorial maintenance and at least 24 months online guarantee.
Newsletter
~23,500newsletter subscribers from business and IT
Monthly briefing directly in the decision-maker inbox, curated editorially from four trade magazines.
Owned reach
30,000+across all owned channels
Owned channels across all magazines with LinkedIn showcases, network profiles and bookable boost options.
AI visibility
openfor ChatGPT, Perplexity, Gemini
Open magazine pages with AI crawler access and structural citability in the relevant answer engines.
Reading note
Reach figures: as of 2026. The 235,000+ visits are the network total of the four titles. Reach figures are package-dependent minimum values under Make-Good guarantee. B2C and lifestyle titles from sport, music and luxury are available separately.
everninemedia
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Trusted by renowned brands
The brands of the B2B IT market from mid-market to enterprise.
235,000+ visitors monthly, around 23,500 newsletter subscribers from business and IT as well as over 30,000 direct contacts via our owned channels, in exactly the B2B IT environment where these brands communicate.
B2B IT and enterprise clients on working with us
Always competent, with a finger on the pulse, technologically top-notch and with very deep market expertise (in our case IT).
Jakob Rinkewitz
Director Business Development and Marketing
enthus
Co-creation mindset, transparent reporting, goal-oriented and always focused on the outcome.
Nils Lühe
Head of Communications and Marketing
Axians / VINCI Energies
Deep understanding of the topic led to genuine discussions as equals.
Steffen Henke
Head of Digital Communications
DHL Group
„The team always had great ideas that helped us successfully realize our projects."
Melanie Riedel
Teamlead Marketing and Inside Sales
Prodware Deutschland AG
Industry voice from the trade press
„Short response times, quick grasp of changing conditions, high flexibility."
Dr. Ronald K. Wiltscheck
Editor in Chief
IDG Tech Media / Foundry
everninemedia
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Chapter 02 · The titles
Four titles, one quality standard.
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The magazines at a glance
Every magazine reaches its own decision-makers.
Clearly positioned titles for the most important B2B topic areas. Editorial, measurement and distribution follow a uniform setup, from strategy and cloud to leadership and cybersecurity.
B2B IT specialist media C-level, executive management, IT and security decision-makers in the DACH region
90k+ visits/mo
mybusinessfuture.com
C-level, executive management, investors
Strategy, transformation, finance, smart industry
110k+ visits/mo
cloudmagazin.com
CIOs, IT directors, system architects, DevOps
Cloud, AI, SaaS, infrastructure, tool checks
25k visits/mo
digital-chiefs.de
CDOs, HR decision-makers, change leads
Digital leadership, new work, HR tech, change
10k+ visits/mo
securitytoday.de
CISOs, IT admins, compliance, data privacy
Cybersecurity, compliance, GDPR, legal tech
Alongside the B2B core, Evernine Media also runs B2C and lifestyle titles from sport, music and luxury. Separate overview on request.
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Magazine showcase
Strategy, transformation and growth for the C-level
90,000+visits per month
mybusinessfuture.com
Ideal senderSoftware and consulting firms, digitalization partners, industry and finance providers
Make-good guaranteeGuaranteed minimum readership per article, otherwise we deliver more at no extra cost. Measurement, run time and definitions on slide 23.
Section: Digital Business and Future
Section: Digital Business and Future, authority built over years.
Who decidesCEO, CFO, COO, strategy, business leads
Cloud, AI, SaaS and infrastructure for technical decision-makers
110,000+visits per month
cloudmagazin.com
Ideal senderCloud and infrastructure providers, hyperscaler partners, MSPs
Make-good guaranteeGuaranteed minimum readership per article, otherwise we deliver more at no extra cost. Measurement, run time and definitions on slide 23.
Make-good guaranteeGuaranteed minimum readership per article, otherwise we deliver more at no extra cost. Measurement, run time and definitions on slide 23.
Section: New Work and Leadership
Section: New Work and Leadership, editorial authority grown over years.
Who decidesCDOs, HR leadership, organizational development, change leads
TopicsDigital leadership, new work, HR tech, culture, skills
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Magazine showcase
Cybersecurity, compliance and data protection for CISOs and security teams
10,000+visits per month
securitytoday.de
Ideal senderSecurity vendors, MSSPs, identity and cloud security providers
Make-good guaranteeGuaranteed minimum readership per article, otherwise we deliver more at no extra cost. Measurement, run time and definitions on slide 23.
Section: Case Studies
Section: Case studies, real security projects from the field.
Who decidesCISOs, heads of security, data protection, legal counsel
TopicsCybersecurity, privacy, risk and governance, security operations, legal tech
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The newsletter as the pacemaker
Around 23,500 B2B subscribers, directly in the inbox.
The monthly briefing from MBF Media bundles the four specialist magazines on the most important developments in cloud, security, strategy and leadership. Grown from the CeBIT history and continuously maintained editorially.
MBF Media Newsletter, Issue 05/2026
This newsletter is published in German and tailored to recipients in the DACH region. International brands targeting the DACH market can book placements all the same.
~23,500
B2B subscribers
>29%
open rate
8–10%
click rate
Newsletter click rate of 8 to 10 percent.
Editorially curated: the strongest analyses from cloudmagazin, MyBusinessFuture, SecurityToday and Digital Chiefs, bundled with editor picks and a fixed topic mix, optimized for mobile in the MBF Media design.
Four placement formats: editorial hero feature, sponsored slot, content slot and exclusive standalone blast to the entire distribution list. Placements from EUR 550 net.
Transparent reporting: opens, clicks, CTR and CTOR per placement, top links and company signals via UTM, as a clean PDF after each send.
Continuously maintained editorially: verified B2B reach from our own list.
An article that stays in the market and grows stronger in AI search.
A placement starts in the magazine, is carried to the target group via newsletter and social media, and remains permanently discoverable as an editorial article. This creates a citable specialist article with verified reach: guaranteed at least 24 months online, twelve months editorially maintained and structurally strong for GEO and AEO.
Magazine articleMin. 24 months onlineAI-ready
The permanent reference point: indexed, citable and explicitly open to AI crawlers.
NewsletterAround 23,500 B2B subscribers
Actively carries the placement to the right target group and secures the first reach impulse.
Social media
Extends the article into the feeds of relevant decision-makers and keeps the topic in circulation.
Together, the three channels act like a publishing system: immediate activation, measurable readership, long-term discoverability and better conditions for AI citations. No serious player guarantees an AI citation; what we guarantee is verified readers.
Make-Good guarantee
What the market shows
20%
of German search queries already show AI overviews. Missing presence costs visibility.
SISTRIX, analysis of over 100m keywords, February 2026
76%
of citations in Google AI Overviews come from the organic top-10 results.
Ahrefs, 1.9m citations from 1m AI Overviews, July 2025
+40%
more visibility in generative engines is achieved by articles with statistics, sources and expert quotes.
GEO study, Aggarwal et al., KDD 2024
everninemedia
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Chapter 03 · Packages
Your goal determines the package.
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Which goal, which package
From communication goal to the right entry point.
Four typical goals, four matching packages. Each starts with verified performance and make-good. Prices are net entry prices. The full scope of each package follows on the next two pages.
Visibility and AI reference
Recommended entry
Foundation
A citable evergreen trade article, indexed and AI-ready.
Guarantee: indexing incl. submission, online for at least 24 months.
EUR 890 net
Reach with a guarantee
Matching package
Resonance Proof
A guaranteed reader base via premium distribution, with make-good.
Guarantee: from 1,200 verified readers, with make-good.
EUR 2,490 net
Leads and conversion
Matching package
Topic Ownership
A CTA journey to the landing page plus company signals in the reporting.
Guarantee: from 2,500 verified readers plus CTA measurement.
EUR 4,990 net
Thought leadership
Matching package
Hybrid packages
Visibility across several titles, three to twelve months.
Guarantee: from 7,000 verified readers per program, with make-good.
from EUR 9,900 net
Included in every package
Editing and layout polishSEO and GEO/AEO structureIndexing incl. submissionAt least 4 weeks on the homepage12 months of editorial careOnline for at least 24 monthsCampaign reportWhite-label available for agencies
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Three starter packages
From GEO setup to the lead campaign.
The most popular entry-level packages, depending on the communications goal, with plannable impact including reporting and Make-Good. All prices net, agency commission 15 percent on media services.
Visibility
Foundation
Content
1 evergreen specialist article, 800 to 1,200 words, in the magazine look incl. editing and layout polish
SEO setup: H2/H3 structure, meta title and description, optional FAQ snippet
GEO/AEO structure, open to AI search
Visibility
Indexing incl. submission, as a guarantee
At least 4 weeks of homepage placement
1 thematically fitting link per editorial policy
Built to last
Online for at least 24 months, 12 months of editorial care
Campaign report with URL plus indexing proof
EUR 890 net
Reach
Resonance Proof
Content
1 evergreen specialist article incl. editing and layout polish, AI-ready
SEO plus GEO/AEO structure, indexing incl. submission
Distribution
Premium distribution via curated whitelist, display-free and brand-safe
At least 4 weeks of homepage placement
Guarantee and proof
From 1,200 verified readers, make-good: delivery guaranteed
Dashboard reporting: verified readers, reading time, engagement
Online for at least 24 months, 12 months of editorial care
EUR 2,490 net
Conversion
Topic Ownership
Content
1 evergreen specialist article plus executive summary and key-facts box
SEO plus GEO/AEO structure, indexing incl. submission
Conversion
CTA to your landing page, external or internal, plus tracking and UTM
Premium distribution, at least 4 weeks of homepage placement
Guarantee and proof
From 2,500 verified readers plus CTA measurement, make-good
Extended dashboard reporting incl. clicks plus CTR to the landing page
Online for at least 24 months, 12 months of editorial care
EUR 4,990 net
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Presence across several titles
Own one topic across several titles and months.
The strategic lever for brands building topic leadership: scaling across several titles with reader guarantee and Make-Good. Either as execution or as white-label relief by our editorial team.
3 months
Quarter Momentum
Program
3 native stories, one per month, AI-ready incl. editing and layout polish
Distribution in three waves across premium and publisher channels
2 teaser variants per wave, display-free and brand-safe
Guarantee and proof
From 7,000 verified readers per quarter, with make-good
Dashboard reporting, white-label available for agencies
Every story online for at least 24 months, with GEO/AEO structure
EUR 9,900 net
6 months
Category Leadership
Program
1 pillar story plus 6 deep dives as a topic cluster, AI-ready plus
Multi-title setup with ongoing distribution waves
AI readiness check as a one-pager, display-free and brand-safe
Guarantee and proof
From 14,000 verified readers, with make-good
Dashboard reporting, white-label available for agencies
All articles online for at least 24 months, with GEO/AEO structure
EUR 16,900 net
12 months
Brand Engine
Program
12 native stories plus a topic or partner hub as the central anchor
Always-on distribution waves, scalable
The hub strengthens SEO plus AI visibility over time
Guarantee and proof
From 60,000 verified readers per year, with make-good
Dashboard with time series plus quarterly proof as PDF
All articles online for at least 24 months, white-label available
on request individual
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Reference and customer stories
From the customer project comes a story that keeps on working.
From a real project we create a credible reference story, end-to-end: interview with your customer, story structure, text and approval loop with everyone involved. Published in the right specialist magazine on request, with guaranteed reach, instead of disappearing in a drawer.
Production
Reference story
Process
Briefing plus interview with your customer, remote, 30 to 45 minutes
Story structure: starting point, solution, result with figures and quotes
Delivery
Text in publisher standard incl. editing, approval with everyone involved
Delivery as plain text and designed PDF for free own use
EUR 1,490 net
Published
Reference story Plus
Included
All services of the reference story
Reach
Publication in the right specialist magazine, permanently online and discoverable
Guaranteed reach from 1,200 verified readers plus Make-Good
AI-ready: optimized for Google News and AI answer engines
EUR 3,900 net
Series
Reference series
Cadence
Several customer stories in a fixed rhythm, monthly or quarterly
Plannable production plus distribution as a continuous topic run
Scale
Volume scaling from three stories, white-label possible
A recurring reference engine instead of one-offs
from EUR 3,300 per story
All prices net plus statutory VAT. Agency commission 15 percent on media services deductible. Interview, approval loop and one correction round included. Prices and scope of services: as of October 2026.
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Rate Card 2026/27, Part 2
Newsletter and distribution.
Detailed overview for media planning. The recommended entry is the three starter packages; all items are freely combinable, individual bundles and discounts on request.
02 Newsletter, around 23,500 B2B subscribers
Product
Scope
Net
Editorial feature, hero (#01)
Positioning, teaser, visual and CTA in the hero placement
EUR 2,900
Sponsored slot (#02)
Teaser and visual with CTA in the newsletter flow
EUR 2,300
Content slot (#03)
Text snippet plus link, traffic to article or landing page
EUR 1,870
Newsletter blast
Exclusive special send to the distribution list, maximum focus
EUR 4,900
Newsletter impulse
Exclusive special impulse plus reporting
EUR 1,450
Newsletter slot
Single slot with text, image and CTA
EUR 550
03 Distribution and add-ons
Product
Scope
Net
Breaking news / fast lane
Special send with fast go-live
EUR 1,950
LeadGen landing page
Partner or topic LP in magazine look
EUR 1,200
LinkedIn distribution
Publisher post plus UTM and reporting
from EUR 450
Lead-Magnet setup
Form or gate plus tracking, UTM and handover
EUR 350
Trusted Voice profile
Profile, article overview, assets and reporting, 12 months
EUR 990/year
All prices plus statutory VAT. Agency commission 15 percent on media services deductible. Prices and scope of services: as of October 2026.
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Rate Card 2026/27, Part 3
Content Creation Studio and specials.
Production in publisher standard, fast and white-label-capable, optionally as agency relief in outsourcing.
04 Content Creation Studio
Product
Scope
Net
SEO specialist article
Specialist editorial, approx. 800 to 1,000 words
EUR 450
Whitepaper / e-book
Concept, text and layout in CI
EUR 220/page
Interview, remote
Guidance, preparation and transcription
EUR 450
Banner set
Display ads as HTML5 or static
EUR 250
Video, basic
Edit and voiceover from stock, up to 2 min.
EUR 1,800
Video, high end
Full service incl. animation and shoot
EUR 4,900
05 Specials and innovation
Product
Scope
Net
Webinar hosting
Technology, moderation and lead list with opt-in
EUR 2,200
Product review
Neutral test by the tech editorial team, verified by
EUR 1,250
Content repurposing
1 asset becomes 5 social posts plus 1 article
EUR 850
+ Agency models
Option A, execution: you supply text and image, we take over publishing and media. Option B, relief: our editorial team produces after briefing, white-label and agency-safe.
All prices plus statutory VAT. Agency commission 15 percent on media services deductible. Prices and scope of services: as of October 2026.
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Bookable modules
Building blocks to reinforce your packages.
Every package can be expanded in a targeted way, from reach to the expert voice to the lead run. For campaigns with a conversion goal we build landing pages and microsites directly in the magazine environment.
aktionen.cloudmagazin.com · Campaign landing page
Lead journey example: campaign landing page in the magazine environment with form, consent plus UTM tracking, handover to CRM or marketing automation. The editorial context stays intact while downloads, inquiries or event registrations become cleanly measurable.
Newsletter blast
An exclusive send to the B2B distribution list with around 23,500 B2B subscribers, CTA and UTM tracking, reporting on opens and clicks.
LinkedIn distribution
Publisher post with one to two text variants, visual and UTM link, reporting, optionally with paid amplification.
B2B company signals
Aggregated company list and engagement signals in the reporting, GDPR-compliant at company level.
Executive interview
Remote interview with editorial preparation as text, optionally with video or podcast integration.
Lead-Magnet setup
Technical integration of form or gate plus tracking and UTM, handover to CRM or marketing automation.
Topic hub / microsite
Microsite in magazine design with linking and structure, reporting, strengthens visibility in search and AI answers.
everninemedia
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Category patronage, category ownership
Your brand above an entire topic category.
Your brand sits permanently and visibly above an editorially curated topic category - clearly labelled and close to the interests of your target accounts.
www.cloudmagazin.com/en/artificial-intelligence/
powered byYOUR BRAND
Building blocks
Category header with patronage note, on every page of the category
Quarterly topic plan with the editorial team
Optional patron statement per quarter
Reporting with reach, verified readers and engagement
Governance
The editorial team decides on topic fit and quality.
Patronage is category sponsoring, not product advertising. Performance distribution can be booked separately.
Example categories per title
MyBusinessFutureReboot Germany
cloudmagazinSovereign IT and resilience
SecurityTodayResilience and compliance
Digital ChiefsPeople and change
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Topic outlook
The topics of the next five quarters.
An outlook for orientation, as of September 2026. Focus topics follow deadlines, trade fairs and budget cycles and are adjusted continuously to current events and target roles. Current debates run at any time via the fast lane.
MyBusinessFuture
cloudmagazin
SecurityToday
Digital Chiefs
Q4 2026Groundwork
Budget 2027 and regulation
Budget cycle 2027 · E-invoicing from January · AI Act omnibus · CSRD omnibus
Sovereign cloud, agentic AI
Sovereign cloud · AWS re:Invent · Agents in operation · Multi-cloud portability
Media Kit 2026/27
Chapter 01 · The model
B2B IT specialist media C-level, executive management, IT and security decision-makers in the DACH region
